Market Focus

Marketing

Fast-track to mainland for SMEs

The inaugural Hong Kong Shopping Festival, organised by the Hong Kong Trade Development Council (HKTDC) and supported by the Government of the Hong Kong SAR, will be held from 1 to 31 August across e-commerce platforms in Mainland China.

Marketing

Opening up giant e-commerce market

The massive market in neighbouring Mainland China has led many business people from Hong Kong and abroad to set up e-commerce enterprises in the city, but they often find the market hard to enter.

Marketing E-commerce Sourcing

Smooth landing in Thailand

As e-commerce matures, many transport-focused logistics companies find freight-management a pain point, given the large number of clients.

Marketing Logistics Trade

Opening vast cross-border market

The vast e-commerce market in Mainland China is unique as well as enormous, posing a challenge for Hong Kong SMEs that want to tap access it.

Technology E-commerce Marketing

Book Fair returns to Hong Kong

The Hong Kong Trade Development Council (HKTDC) is organising the 34th edition of the HKTDC Hong Kong Book Fair from 17 to 23 July, a popular summer event, which typically draws some one million Hong Kong residents and visitors of all ages.

Book Fair Books & Printed I...Marketing

Hainan has taste of Hong Kong style

Consumer goods makers in Hong Kong are eager to expand into the massive Mainland China market.

Logistics Marketing Trade E-commerce

April brings feast of creativity

April brings a rush of Hong Kong Trade Development Council (HKTDC) creativity and lifestyle events, held close together for the convenience of both exhibitors and visitors who wish to attend several.

Marketing

Pearl meets Emerald

The Hong Kong Trade Development Council (HKTDC) visited Dublin last month to better understand the business environment in Ireland, explore cooperation opportunities and promote Hong Kong’s unique advantages.

Trade Marketing Food Beverages

MarketingPulse and eTailingPulse come to a close

Rapid advances in technology, especially AI, are transforming the marketing universe. Industry players gathered in Hong Kong this week to find out about the latest developments.

E-commerce Marketing Technology

Entertainment world flocks to Hong Kong

The entertainment and arts world converges on Hong Kong every March, bringing exciting activities for both visitors and residents, making Hong Kong even more lively and boosting collaboration between different sectors and art forms.

Cinema Marketing

Hong Kong innovator offers new Monopoly entertainment experience

The diverse intellectual property and licensing business in Hong Kong is integrated into many fields beyond information technology. Brand licensing helps owners develop creative products and services and brings new business opportunities.

Leisure Marketing IP Copyright

EtailingPulse

A knowledge exchange and partnership building platform, eTailingPulse offers Asia’s marketers, agencies and e-commerce experts the latest market intelligence and a chance to learn best practices from industry leaders.

Marketing Technology

MarketingPulse

A knowledge exchange and partnership building platform for Asia’s marketers, agencies and e-commerce experts, MarketingPulse offers the latest market intelligence and information about best-practices from industry leaders.

Marketing Technology

Collectibles boost IP role in toy industry

Anime, TV drama and movie characters attract millions of enthusiasts around the world. Copyright owners, through intellectual property sales and licensing, repackage and design characters to create a variety of trendy products, including this year’s hottest range, collectible toys.

Marketing Sourcing IP innovation